Marketing and Business Planning for Independent Educational Consultants
Grow Your Independent College Counseling Business Many people complete their College Counseling Certification but struggle to find clients and build their practice to the desired number of students and income level. If you are a certified independent educational consultant outside of the Portland, Oregon market I can help.
We meet via Skype and work back-and-forth via email. $150 per hour
Here's what I can help with:
Drafting a business plan and five-year financial projections
Finding free or low-cost small business resources
Walking you through the steps related to establishing an LLC, business tax ID, liability insurance, business name registry/DBA, business banking account, client contract, exchange of information release with complementary professionals (school counselors, tutors, test prep providers), student/parent intake forms
Competitive analysis
Pricing structure
Considerations related to buying college counseling software
Trade organizations and local business networking
Cross-referrals
How to create your own website and what content to include
Marketing - what works, what doesn't, how much to spend/budget
Jodi Walder has over 30 years of advertising and marketing experience. She has been a successful independent college counselor for eleven years.
Thank you for being so generous with your time and expertise! I left feeling energized and excited about the possibilities for marketing my business. Perhaps not QUITE ready to wrap my car with my logo, but ready to reach out to people in my community and let them know what I can do! -Peggy, independent educational consultant
Jodi, your marketing presentation was fabulous! I could identify with so much of what you were saying, and I appreciate SO MUCH your willingness to be open and share what you have done in order to help others. I hope that as I improve what I do, I can help others as you have helped me. Thank you. - Missy, independent educational consultant